ShoeGuru was AQOMI's first business venture --- and the project that started it all. What began as a college undertaking evolved into a fully operational international e-commerce brand with a distinct identity built for scale.
AQOMI handled everything: brand identity, key visuals, graphic design, and the full website --- crafting a bold, editorial aesthetic that let the product speak at a global level. The brand shipped to over 40 countries in just three years before a successful exit.
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